Help customers find the right product and buy with confidence.

E-commerce Product Design

We design connected e-commerce journeys from discovery and comparison to checkout, fulfilment and repeat purchase.

Redesigned hair-extension product page with purchasing options
Workshop discovery and online booking platform
Theatre and museum event discovery and ticket-purchasing screens

Selected clients

  • Replicate Labs
  • Influencer Marketing.Ai
  • Teacherspace
  • Get Seconds
  • Framework Island
  • Occasion

Where it gets hard

Conversion depends on more than the checkout button.

Customers need to understand the product, judge whether it fits, trust the seller and know what will happen after payment. Friction earlier in the journey often appears later as abandonment or returns.

  • 01Navigation, search and filtering
  • 02Product-listing pages
  • 03Product-detail information
  • 04Comparison and decision support
  • 05Variants, availability and personalisation
  • 06Basket and saved items
  • 07Checkout and payment
  • 08Delivery and collection options
  • 09Accounts and order management
  • 10Returns, refunds and support
  • 11Recommendations and repeat purchase
  • 12Merchant and catalogue tools

What clients say

Teams keep us around long after the first project.

  • “We have worked with a number of design and UX experts over the past year and nobody compares to working with Studio Scale. We went hunting for somebody who would care about every tiny detail, every workflow, every edge case, and be able to take a complex and novel idea and convert it to a specific design and plan. The process Sevgi follows is second-to-none, the research phase, the communication with us, the move to Figma, the constant tweaking and obsession over getting every single thing right. The project was ambitious, and we were absolutely blown away by the results. 15 out of 10. Hire her.”

    James PurseyFounder & CEO, Replicate Labs
  • “Sevgi and her team have been our go-to partner for design and UX. She asks strong questions, communicates fast, works smoothly in Slack and Linear, and delivers high-quality Figma designs that fit our design system. When we bring her a new feature idea, she quickly turns it into thoughtful design options with relevant user states, journeys, and clear assumptions. She and her team also helped us review a large new feature, running a thorough UX audit and creating detailed Linear tasks to guide implementation.”

    Jesper BergmannFounder & CEO, Teacherspace
  • “Over the past six months, we have worked with five different UIUX designers, but none of them came close to the level of expertise and professionalism that Sevgi has demonstrated. In a field where deadlines are critical and the pace of work can be demanding, she has consistently delivered high-quality work on time. Her ability to manage time effectively and prioritize tasks has been instrumental in keeping our projects on track.”

    William WuCEO and Founder, Artisse

How we approach commerce UX

A focused process, from evidence to launch.

  1. Step 01

    Support the buying decision

    We organize product information around the questions customers need answered before committing.

  2. Step 02

    Reduce avoidable surprises

    Price, availability, delivery, restrictions and returns should become clear at the right moment.

  3. Step 03

    Design the whole lifecycle

    Order status, changes, returns and support influence whether customers trust the next purchase.

  4. Step 04

    Measure behaviour

    We connect design changes to observable steps while avoiding dark patterns that create short-term conversion at the expense of trust.

10+

Regular clients

100%

Job success score (Upwork)

Dribbble Select, top product design company

Recognized by Dribbble Select

Choose the right starting point

Relevant solutions

  • 01

    For products with traction

    Fix the flows that leak revenue

    Onboarding, checkout, activation… We redesign the journeys where users drop off, and measure the difference.

  • 02

    For pre-launch founders

    MVP design, 0 → 1

    We turn your idea into a clear, usable product you can test, pitch to investors, or hand to engineers, typically in 3–6 weeks.

  • 03

    For teams shipping weekly

    New features, designed to ship

    Spec to dev-ready designs with edge cases covered, so your engineers stop guessing and your roadmap stops slipping.

  • 04

    For teams without in-house design

    Your design team, weekly

    A senior design partner embedded in your workflow; Slack, async video, weekly deliveries. Pause or cancel anytime.

Selected work

Some examples

  • Redesigned hair-extension product page with purchasing options

    Page redesign - UX

    Helping Shoppers Buy with Confidence

  • Workshop discovery and online booking platform

    New user platform - UX/UI

    Making Workshops Easier to Discover and Book

  • Theatre and museum event discovery and ticket-purchasing screens

    New feature - UX/UI

    A Better Way to Find and Purchase Event Tickets

FAQ

Questions founders actually ask us.

Book a call See all questions

Yes. We can focus on checkout while assessing the upstream information that influences abandonment.

Yes. Product, inventory, fulfilment and support tools can be included where they affect the commerce system.

Yes. We identify the assumptions behind a change and the behaviour that would indicate improvement.

Yes. We can use and extend your current system, or document the components required for the redesigned flow.

2 client slots open

Make the next purchase easier to understand and complete.

Show us where customers hesitate, abandon or ask for help.